PATIENT EDUCATION
ACCELERATOR
CONTENT SPONSOR

Establish your brand as content leader and patient education front runner in your specific health domain. For Patients and Professionals.

THE DIRECT BENEFITS THIS BRINGS TO YOU AND YOUR BRAND

  • Meet Consumer Demand for reliable health information with your brand.
    Patients are actively seeking reliable health information. Medinformer bridges the gap, ensuring your brand’s content reaches engaged, health-conscious consumers.

  • Support Health Care Professionals in their mission to improve health impact.
    Health Care Professionals want to better inform patients to improve outcomes. Fighting misinformation. But they lack the time and tools. Together with Medinformer you support them.

  • Embed and integrate your brand in Professional Healthcare Environments – unmatched access.
    Your content is either shared directly by HCPs or self-selected by patients, reinforcing credibility through implicit endorsement by medical professionals.

  • Own a domain and build first mover advantage in an expanding Medinformer ecosystem.
    Position your brand as the go-to authority for key health conditions, securing long-term consumer trust and loyalty. Build trust and authority among patients and healthcare professionals. Let Mediformer take you into new areas such as doctor workflows.

  • Digital first, Data-Driven, Targeted – demonstrating digital leadership.
    Digitized content, digitally delivered, targeted, measured. Continuously innovating through partnerships to embed your content in new tools and digital patient engagement instruments.

WHY PARTNER WITH MEDINFORMER
AS A CONTENT SPONSOR

Establish your brand as content leader and patient education front runner in your specific health domain. For Patients and Professionals.

Engage consumers with high quality content carrying your sponsorship brand in a trusted context, made available by healthcare professionals.

Reach consumers when they are engaged and interested.

Support health care professionals in their delivery of superior care. Enabling them to fight Dr Google.

Claim the first mover advantage by being the only product brand that can claim a specific domain in the expanding Medinformer ecosystem.

Strengthen brand credibility and secure long-term consumer trust in the OTC and SEP healthcare space.

WHAT YOU RECEIVE FOR YOUR INVESTMENT

Full year basic service package to own a condition
Costs - R84 000 (annual)

Digitisation of Approved Material

  • We transform your existing, approved marketing and educational content into high-quality, digital-ready formats
  • for seamless distribution.

  • Websites & Landing Pages (published on Medinformer, Dischem.co.za, and future partner sites)

  • QR Codes (for in-store, packaging & print integration)
     
  • HCP-Sharing Tools (WhatsApp, email, and SMS distribution)
  • EHR & Workflow Integrations (Right of first refusal as they come onstream)
     

Artwork & Print-Ready PDFs

  • Creation of printable, downloadable PDFs for easy sharing.
  • A fully referenced pack, including time-stamped references for credibility.
  • SEO-optimized content, development of short and longtail keywords as well
    as all relevant ICD-10 codes.

Exclusive Visibility & Reporting

  • Quarterly reporting from month 6 on campaign performance, engagement metrics, and insights.
  • Optimized for all devices, ensuring accessibility across desktop, tablet, and mobile.
  • Right of first refusal on all new websites and workflow integrations as they come onstream.

Domain & Category Exclusivity

  • Own your health condition or product category across all Medinformer platforms, ensuring category leadership in both consumer and HCP-facing environments.

WHAT YOU RECEIVE FOR YOUR INVESTMENT

Full year basic service package to own a condition
Costs - R84 000 (annual)

Digitisation of Approved Material

We transform your existing, approved marketing and educational content into high-quality, digital-ready formats

for seamless distribution.

 

Websites & Landing Pages (published on Medinformer, Dischem.co.za, and future partner sites)

 

QR Codes (for in-store, packaging & print integration)

 

HCP-Sharing Tools (WhatsApp, email, and SMS distribution)

 

EHR & Workflow Integrations (Right of first refusal as they come onstream)

 

Artwork & Print-Ready PDFs

  • Creation of printable, downloadable PDFs for easy sharing.
  • A fully referenced pack, including time-stamped references for credibility.
  • SEO-optimized content, development of short and longtail keywords as well
    as all relevant ICD-10 codes.

Exclusive Visibility & Reporting

  • Quarterly reporting from month 6 on campaign performance, engagement metrics, and insights.
  • Optimized for all devices, ensuring accessibility across desktop, tablet, and mobile.
  • Right of first refusal on all new websites and workflow integrations as they come onstream.

Domain & Category Exclusivity

  • Own your health condition or product category across all Medinformer platforms, ensuring category leadership in both consumer and HCP-facing environments.